What's different.
IFA-Netsite websites provide for the way today’s' Googler surfs the net and makes decisions. We build all of our services around the way people actually behave, as opposed to how we'd like them to behave.
Design - Create impact
We provide a number of great looking template designs, however we are unapologetic about the fact that we will endeavour to convince you to let us work with you to create a truly unique looking design that accurately reflects and articulates your proposition. Only a bespoke design can really do this so we will always try to convince you the cost is worth it.
TCF Peer - Create trust
Websites that contain 'Testimonials' are nothing new... however do they work? Compliance doesn't like them because, rightly or wrongly, they assume the firm itself has too much editorial control over them and the same is true for Googlers. Just put yourself in the prospect's position. How much weight would a firm controlled endorsement carry with you?
Peer reviews, in contrast, have a huge influence on the average Googler's decision making. How often have you read a readers review of a product on Amazon or checked out Trip Advisor before booking a holiday?
Being able to read truly independent peer feedback has become a huge influencer online and now IFA-Netsite is the first and only Financial Services website service that provides exactly this kind of autonomous client endorsement through the use of the FREE TCF Peer integration. Find out more.
Moneyinfo - Client online servicing
We recognise that servicing clients and marketing to prospects are entirely different functions, and so we have developed best-in-class services for both.
Whilst some websites may offer a 'client login area', consider the following: How many clients log in and how often do they do so? The reality is our industry provides a huge number of client login services and the statistics tell is that they are simply not used by more than 5% of the very clients they are provided for and those that do login do so at best perhaps twice a year.
In contrast, IFA-Netsite's approach is to deliver client servicing through IFA-Netsite's sister service, Moneyinfo.
Moneyinfo gives your clients what they want, their entire financial life in one place through an easy to understand and engaging interface, all branded under your name. Moneyinfo aggregates your clients' banking, credit card, loan and mortgage information, alongside reporting their platform and off-platform assets. The only service in Europe to do so, and only available through you. Find out more.